Today’s world is populated by BIG brands that give the impression that little space is left for newcomers. This open class will focus on how to build small challenger brands that will be able to compete and win in today’s constantly evolving environment.
As speed and technology create new relationship opportunities regardless of space and time constraints, so brands become the most important promotional tools for management boards. This phase of brand creation is one of the most crucial for any organisation. The Brand will certainly become the foremost ambassador of any company in this diverse environment.
After you experience a typical MBA class, Geneva Business School’s Admissions’ Specialist will give more information about their specialised MBAs in International Relations, Oil and Gas, Finance, and Management.